- The rebranding is intended to reflect the new goal of the project – the creation of a “super network”
- It is an ecosystem that will bring together many blockchains
- Name change is part of Optimism’s comprehensive competitive strategy
- The network loses according to the main Arbitrum indicators
Last Friday, June 23, the administration of the Optimism project announced a rebranding. The blockchain is now called OP Mainnet, but the changes don’t stop there.
“This move is meant to bring a clear separation between the network itself and the collective, spirit and atmosphere, which includes “Optimism”” – says in an official statement.
The press release about the rebranding told in more detail. The purpose of this step is to reflect the vision of the “superblockchain” team as a subspace with many L2 shells.
OP Mainnet will be the basis of the new ecosystem. But, characteristically, nothing is said about practical changes within the project. It can be assumed that rebranding is only the first step in a comprehensive strategy to conquer the market.
Optimism and Arbitrum are two of the most popular shells for Ethereum. The first is faster, the second is cheaper. And it is precisely because of this that Arbitrum wins in terms of gross value locked (TVL), $4.36 billion versus $1.38 billion:

We previously reported that the Bedrock update was successfully deployed to the Optimism network. More details at the link.