- It will run on the Bitcoin Lightning Network.
- Users will be able to reward customers with BTC
MicroStrategy Company Launches a platform where corporations can reward customers, employees, event attendees, or anyone else with BTC.
The company said in a statement that organizations can transfer satoshi to their customers and employees for doing certain work (such as watching a video). The cost is predetermined in the reward rules.
Also, each corporation will be able to integrate rewards and loyalty into existing systems. The statement says:
“Fast and secure integration with most corporate programs in minutes. Lighting Rewards is designed for unlimited scalability and high security with an open, extensible microservice architecture.”
Lighting Rewards will allow you to analyze user behavior. You can get full information about the analysis of involvement and distribution of rewards.
Marketplace Intelligence director of CocaCola expressed his opinion about the platform:
“First, it’s fast. The platform is quickly accessible and updated quickly. Secondly, it is efficient. These are the details and data we want. And third, it’s visual. It is easy for people to see and perceive”
Everyone can try the demo version of the platform by link.