
Amazon Go checkout stores have been accused of violating New York City guidelines for informing shoppers about the collection of biometric identifiers.
The corresponding law was adopted in 2021. According to the document, institutions that record the biometric data of visitors must place information signs in a conspicuous place.
The class-action lawsuit against the tech giant alleges that the Amazon Go store on Pine Street did not have prominent signage as required by law. Applicant Rodriguez Pers claims to have sent a letter to the company on February 7, 2023 and noted the lack of information.
According to him, Amazon representatives did not send a response, and the sign appeared in the store “not immediately.”
Representative of the tech giant refuted accusations. The company does not use facial recognition in stores, he said. Instead, Amazon identifies visitors by the palm of their hand.
“These individuals are provided with appropriate privacy information during the registration process. The client always controls identification with the palm of his hand, ”the company said.
Amazon opened the first checkout store in New York in 2019. Customers can take any goods from the shelves and leave the establishment, bypassing the cashier.
The company says it uses computer vision, deep learning algorithms and sensor fusion to track consumers’ “virtual shopping carts”. The system is able to take into account the number of positions taken, as well as remove products that the visitor returned to the shelf.
Shoppers can enter the store by scanning the app’s QR code, credit card, or pointing their palm to the sensor.
The lawsuit alleges that Amazon continues to receive biometric information about buyers. The company tracks people based on body shape and analyzes their movements until they leave the store, the statement said.
Perez also argues that the sign that appeared was misleading. It states that the store will not record biometrics if customers do not use a palm scanner.
However, according to the plaintiff, Amazon Go still collects this information.
According to the law, violators have 30 days after filing a complaint to comply with the requirements. Otherwise, they may face fines and litigation.
If a company is found to have violated the rules, it can be ordered to pay compensation up to $5,000 for each proven case.
Perez is seeking a jury trial and damages for himself and “other clients whose rights have been violated.”
Rodriguez Perez v Amazon by Cryplogger AI on Scribd
Recall that in June 2022, Google was fined $ 100 million for violating the privacy law of user biometric data in Illinois (USA).
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Amazon Go checkout stores have been accused of violating New York City guidelines for informing shoppers about the collection of biometric identifiers.
The corresponding law was adopted in 2021. According to the document, institutions that record the biometric data of visitors must place information signs in a conspicuous place.
The class-action lawsuit against the tech giant alleges that the Amazon Go store on Pine Street did not have prominent signage as required by law. Applicant Rodriguez Pers claims to have sent a letter to the company on February 7, 2023 and noted the lack of information.
According to him, Amazon representatives did not send a response, and the sign appeared in the store “not immediately.”
Representative of the tech giant refuted accusations. The company does not use facial recognition in stores, he said. Instead, Amazon identifies visitors by the palm of their hand.
“These individuals are provided with appropriate privacy information during the registration process. The client always controls identification with the palm of his hand, ”the company said.
Amazon opened the first checkout store in New York in 2019. Customers can take any goods from the shelves and leave the establishment, bypassing the cashier.
The company says it uses computer vision, deep learning algorithms and sensor fusion to track consumers’ “virtual shopping carts”. The system is able to take into account the number of positions taken, as well as remove products that the visitor returned to the shelf.
Shoppers can enter the store by scanning the app’s QR code, credit card, or pointing their palm to the sensor.
The lawsuit alleges that Amazon continues to receive biometric information about buyers. The company tracks people based on body shape and analyzes their movements until they leave the store, the statement said.
Perez also argues that the sign that appeared was misleading. It states that the store will not record biometrics if customers do not use a palm scanner.
However, according to the plaintiff, Amazon Go still collects this information.
According to the law, violators have 30 days after filing a complaint to comply with the requirements. Otherwise, they may face fines and litigation.
If a company is found to have violated the rules, it can be ordered to pay compensation up to $5,000 for each proven case.
Perez is seeking a jury trial and damages for himself and “other clients whose rights have been violated.”
Rodriguez Perez v Amazon by Cryplogger AI on Scribd
Recall that in June 2022, Google was fined $ 100 million for violating the privacy law of user biometric data in Illinois (USA).
Found a mistake in the text? Select it and press CTRL+ENTER
Cryplogger Newsletters: Keep your finger on the pulse of the bitcoin industry!